Home | List of Articles | Submit an Article | Contact Us

Using Anchor Text Optimization In Your Article Viral Marketing Campaign

What is Anchor Text Optimization?

Anchor text optimization consists of the visible hyperlinked text on a webpage (e.g. in your article). Here's an example of anchor text optimization: Articles for Ezines. Putting your keywords into the anchor text has been discovered to be a significant factor in search engine rankings, as found in Google.

The History of Anchor Text Optimization.

Anchor Text Optimization was discovered by bloggers and has also been referred to as 'google bombing'. The bloggers in an experiment, put the anchor text of 'miserable failure' into their links, all pointing to the presidents website. Now, when you type 'miserable failure' into Google, the top result returned is the presidents website.

Importance of Keywords.

Writing free reprint articles is a great way to drive traffic to your sites and increases your business sales. However, much care must be taken in order to be sure that your article is actually using keywords that users are looking for in the search engines. Research suggests that 70-80% of all traffic to websites come directly from the search engines.

Benefits of Carefully Chosen Keywords and Anchor Text Optimization

If you write your free reprint articles based around carefully chosen keywords, your articles stand a strong chance of receiving significant traffic. It also helps if your article is optimized for the search engines. Typically, this involves having the keywords in the title, meta-tags, etc. By Anchor Text Optimizing your articles you will have in place the same mechanism that the bloggers successfully used. Imagine having your article posted on 30 different websites using this method. You would have 30 sites that link to your site via the authors resource box. And in this resource box is your Anchor text optimized link. It has been found that it can be done with as little as 20 inbound links. Your site may very well be ranked higher in search engine results for your chosen keywords as a result of utilizing this method. Good Luck!

About the Author

*************************************************
Carl Seppanen is an internet guru and frequent contributor to ArticleWareHouse.com. ArticleWareHouse.com is Your Source for FREE and License Based articles for writers and small biz: http://www.articlewarehouse.com/?-articles-ezines .
************************************************

Related Articles:

How To Unleash Your Own Viral Marketing Campaign - One of the e-marketing topics least written about is viral marketing. Yet it is one of the most successful e-marketing methods used today! In this article, I will discuss the various forms of viral marketing (VM) being used online. I will also provide examples of each form of VM and how you can use it. VM #1. Word-Of-Mouth ...

What Is Viral Marketing And How Do I Use It? - Viral marketing can really help your business get tons of targeted traffic. Viral marketing is simply the practice of giving away free products or services along with your original ad copy such as links, contact information, and mailing list. Then you simply let those who download your free products pass it along to their own customers and prospect ...

Cheapskate Viral Marketing - Every day someone gets brave and tries Cheapskate Viral Marketing and it never works. As a matter of fact, it's more likely to backfire than to have no effect at all, and that's simply not good for your business. Cheapskate Viral Marketing is the act of spreading around re-hashed or garbage information with gimmicks and tricks in order to lure p ...

Viral Marketing - What does viral marketing mean. To market a product in such a way that it may continue to bring in sales into the future. The best example of this is affiliate links in an ebook or newsletter. When a newsletter goes out to a marketers opt in mailing list or he gives away a free report or a free ebook inevitably somewhere in t ...

Submitting Your Articles To E-zines and Viral Marketing - Submitting articles to ezines has become a very popular way to market your site, your busines, and even yourself. It's called Viral Marketing. If it wasn't one of the most effective marketing strategies on the net, it wouldn't be all over the place! You run into a new site everytime you surf trying to make their mark. Viral M ...

"How To Use Viral Marketing To Blast and Expand Your Sales!" - Viral Marketing is the current buzzword phrase with regard to doing business online. In a study released earlier this month by Forrester Research, http://www.forrester.com/, the conclusion was reached that those of us wanting to engage in online marketing should focus particularly and more aggressively on viral marketing. < ...

For a Complete list of Articles with summaries Click Here