Home | List of Articles | Submit an Article | Contact Us

Viral Marketing - Your Key to Gaining New Clients

Email newsletters are an excellent means of promoting the products and services offered on your Website. Adding two simple tools to your newsletter can dramatically increase your readership.

As well as Website promotion, email newsletters are an efficient means of retaining current clients by reaching out and touching them on a regular basis. They can also be very effective in gaining new clients.

By providing pertinent, high-quality information in your newsletter, readers are more likely to forward your email to interested friends and relatives. This phenomenon, called "viral marketing," is a side benefit of email newsletters. To enjoy viral marketing, always include a link in your newsletter that allows visitors to "Send (it) to a Friend." The HTML code for this is usually free through your newsletter service provider or offered in your PC newsletter application. As your distribution list grows and your newsletter gets passed along, the odds of striking a chord with a potential customer dramatically increase.

To capture new clients as your email gets circulated, also include a "Subscribe to Newsletter" link within the email. In other words, make it enticing and easy for new newsletter viewers to sign up for future issues.

Viral marketing offers the possibility of geometric growth in the number of your newsletter subscribers as new clients also pass your emails along to their friends and relatives. To make it work for you, just remember to concentrate on providing attention-grabbing, useful information AND make your newsletter simple to forward to new prospects who can easily subscribe themselves.

Al Kernek is a real estate broker and author of "Creating E-Mail Newsletters – A Practical Guide for the Real Estate Community." To learn more about increasing sales using low-cost, effective Internet marketing techniques, visit http://www.renewsletter.com

Related Articles:

Viral Marketing - Spread the Word - While a virus, in Medicine, is the smallest infectious agent, it is an extremely potent strategy in Marketing speak with similar abilities to proliferate. It is an effective means of advertising and relies on an understanding of what individuals may accept, should the price favour them. Viral marketing by definition is any type of a market ...

10 Free resources you can use to get your viral marketing campaigns started - Viral marketing is simply a marketing campaign that will result in the multiplication of you or your link. As it continues it grows and grows with your links being spread all over the internet. The more links back to you, the easier you will be found. Here are a few ideas and resources that you can use to get the ball rolling.... ...

E-Books Can Be A Powerful Viral Marketing Tool - E-Books Can Be A Powerful Viral Marketing Tool The E-Book Connections ... aren't expensive to make,and they are extremely easy to publish. In fact if you have been a subscriber my first articles tells ...

How to Write an Article to Increase Website Traffic, and Kick off a Viral Marketing Campaign - If you write an article correctly, you will be able to increase the number of visitors to your site, the number of websites linking to your site, and will be able to ignite one of the web’s most cost effective and potent viral marketing strategies currently available. Those are some pretty good benefits of writing articles, aren’t they? ...

Viral Marketing Tips: Tell A Friend - You want to get people to come to your web site, right? Well, once you gotten listed in the search engines, submitted your site to the big directories, and created link exchanges - then you'd be wise to spend a little time doing some viral marketing. What's viral marketing? Simply put, it is using various means to get other peopl ...

Viral Marketing and You! - A virus spreads and infects people through human interaction. This is exactly what viral marketing, a popular and powerful type of web promotion, does: It is an online technique that encourages people to spread to others the message about your e-business, mostly by word-of-mouth. The technique creates either a potentially lar ...

For a Complete list of Articles with summaries Click Here